About us

What is Business Networking?

Business networking is the development of long term mutually beneficial business relationships in order to share leads, recommendations, support and other information.

More than 85% of business in the marketplace today comes from Networking.

What are the benefits of Business Networking?

• Generating targeted leads and referrals
• Developing relationships with other businesses
• Increasing awareness of your company
• Finding mentors and advisors
• Developing a peer support network
• Sharing ideas and solving business problems
• Building self confidence and gaining new skills and knowledge
• Gaining recognition and influence in your industry and community
• Finding potential strategic partners and investors
• Increasing efficiency and productivity

When you who work in isolation, growing your business isn’t just about getting clients but about building relationships in a supportive environment. It’s about getting together with others who are passionate about what they do and sharing resources, knowledge and experiences.

Growing your business can mean entering new territory, making decisions on things you have no track record of, and feeling a little uncomfortable. If you are fortunate you will have people around you who you can discuss this with - a partner, family member or friend, perhaps - but more often than not our relationships with others aren’t built to discuss business issues.

Also, sometimes you just want to talk with someone who knows what you’re going through. Turning to your peers for support is a logical move but in business your peers are often your competitors.

The PBN allows you the space to confidently make these decisions. It’s a place where you can work out exactly what it is you want, find a few ways to attain it and choose which will work best for your situation.

The PBN can help you in your business in the following ways:

Helps you keep your integrity

To be a person of your word, you need to act on your decisions. Saying “I’m going to do this” to another is a powerful motivator. You know they’ll ask you how it’s going when you next meet. So when you commit to action at the PBN, the likelihood that you’ll follow through and do what you say you’d do increases dramatically.

And that’s even before you factor in accountability - where the group commits to helping you keep to your word by specifically following you up on your action. Yes, in a perfect world we would be fully internally motivated and only need to be accountable to ourselves.

Other perspectives help you solve problems

One of the fundamentals of PBN is that no one is the expert. Sure, everyone has different perspectives on your issue but there’s no “one right way”. And that‘s important for autonomy-loving soloists.

Perhaps they will help you see opportunities that were out of your sight previously. Perhaps you are stretched to playing a bigger game. Or even challenged to not just meet a standard but to begin setting the standard. And you make your decisions based on this much fuller picture of your situation.

You contribute to the success of others

As well as receiving all this support and encouragement in your own venture, the PBN gives you the opportunity to share your knowledge, experiences and resources with others. Often it’s a surprising bonus to learn just how unique you are and what value you bring to any relationship.

…and you will have fun!

Let’s not forget that with this flow of giving and receiving - celebrating the highs and lows of each member’s business life - friendships develop. Fun and laughter is had. And all those platitudes about business being tough begin to melt away.

Suddenly you begin seeing yourself as part of that small percentage of business owners who are making it work.